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Online Auctions: Can You Really Make Money With Them? (June 2002)

Here's the short answer: Yes, yes and yes.

Currently, there are over 1,000 retail auction sites in operation, with eBay dominating the market. According to NetTop20.com and other online sources, these are top auction sites...


Affiliate Marketing, New Customers, New Profit (November 2001)

As EPage's experience has shown, by rolling your own affiliate marketing solution you can tailor it to your company's needs, maintain complete control over the network—including its costs—and make it as large or small as you deem necessary.


Get Buy With a Little Help From Your Friends (January/February, 2001)

It takes work and planning, but the effort can pay off, and you'll learn to improve the way you approach affiliate and performance marketing as you go. Take it from EPage. After five years, with over 17,000 affiliated sites and a business built around affiliate marketing, Waller is enthusiastic: "Do it! There are few businesses that will not benefit from a properly designed program."


Promoting Your Site for Free
(September, 2000)
Our E-Commerce Marketing Expert shows you how to boost your online traffic with classified ads and free-for-all links pages.

According to 100hot.com, a site that provides ranked lists of the top Web sites, the most popular classified ad shopping site is Classifieds2000, also called Excite Classifieds.

There are many other free or low-cost classified ad sites. Some of the best known are Yahoo! Classifieds, The Ad Net Classifieds, 1AmericaMall and EPage.


History of Affiliate Marketing
AffiliateFever Report (2000)

In February 2000, Amazon.com announced that it had been granted a patent (6,029,141) on all the essential components of an affiliate program. The patent application was submitted in June 1997, which was before most affiliate programs but not before PC Flowers & Gifts.com (October 1994), AutoWeb.com (October 1995), Kbkids.com/BrainPlay.com (January 1996), EPage (April 1996), and a handful of others.

"While I admire what Jeff Bezos did for the industry, he in no way pioneered anything," said Brad Waller, VP of marketing for EPage. "He popularized the idea, but he was a latecomer -- by about two years. There is quite a bit of documentation on this issue, including assertions by Jason Olim and Matthew Olim, in their book about founding CDNow, that they had an informal program in 1994," continued Waller.


Affiliate Gurus
AffiliateBlunders (April 2000)

Brad Waller is the owner EPage, the largest classified ad and auction network on the web. After purchasing a few "feature ads" on his site, I was quite proud to join his affiliate program.

And not only does Brad own the most successful classified ad affiliate program that I know of, but he is just an all-around nice guy.


No Chain, No Gain (February, 2000)
Affiliate sales programs

But you don't have to be a big guy like Amazon.com to copy this tactic in your own e-commerce endeavors. Brad Waller, Peter Olpe and Edward Arenberg, owners of EPage, a classified advertising service that lets people place ads for free, started their affiliate program a few months before Amazon.com did. Called the Classified Service Provider (CSP) program, the affiliate program has grown from 150 affiliate sites in 1996 to more than 15,000 today. Roughly 50 percent of the Redondo Beach, California, company's sales now come from its affiliates.

Waller travels nationwide to lead workshops on Web-based affiliate marketing. What prompts entrepreneurs to give up part of their profits to affiliates? "It's not just the increased sales, or the fact that you have thousands of salespeople for your product or service," says Waller. "You also get far better search engine rankings [because of the additional] links back to your site and affiliates promoting your program."


E-Tailer's Digest Special Report
"Creating and Managing Affiliate Programs" (December 1, 1999)

As promised, today we have another excellent special report entitled "Creating and Managing Affiliate Programs" from Brad Waller. Affiliates are a hot item and a way to generate a lot of business if done right. Brad is an expert in this arena. And, he has provided us with some excellent resources.


Freebies at The Mining CompanyBusiness Opportunities
Guide picks

Opportunities for starting or expanding a small business.

"EPage says it is the Internet's leading Classified Service ProviderTM, managing almost 10% of all the Internet's classified sites. Classifieds are placed and read on the host site; the reader never knows that EPage is doing all the behind-the-scenes work. Sign up for the program for free, and choose your own categories for classifieds or auctions."


Freebies at The Mining CompanyBUYING CYCLES & BIKES ONLINE - PART 2 Dateline: 2/15/99

"Dragbike.com has an extensive list of classifieds for the performance enthusiast and EPage Classifieds has motorcycle listings by state."


ADLANDS' DIGEST
A Free subscribed Discussion List on web marketing and promotion (Vol 1, Issue#12, July 14, 1998)

Subject:          re:  Valerie E Miller - Web Challenge

Like yourself I have placesed hundreds of free ads on the net and only one gives me a good response. It is EPage, with each response to your ad you also get a ad number so you can track which ads work. below is a reply I just received.


Freebies at The Mining Company Free Classifieds Feature (May 27, 1997)

"EPage is a smaller and less glitzy site, but they have added the ability to make your post an "auction ad", meaning that they will collect bids for you if you wish. There are dedicated auction sites out there, but those I will save for an upcoming feature."


Computer Shopper Buying and Selling Through Online Classifieds and Auctions (August, 1997)

"Other classified sites abound: ... as do the EPages at ep.com. Spendthrifts will enjoy top3.com, which collects the best prices available for thousandsof items. Users submit prices for new and used items they are selling; the site displays the best three prices for each item."


AdLand's World ClassifiedsAdLand's World Classifieds
Featured Classified Site of the Week (7/29/97)

"EPage has about 180,000 visitors each month, displaying over 250,000 ads per DAY. Their completely revamped site has many new features, including auctions, account management, ad renewals, email notifications, and free custom classifieds for any website."


E-Z OFF, E-Z ON! (August 1996)
The car guy's guide to the Infobahn.

"When it comes time to sell your car, you can choose from dozens of online classified ads. Some, like EPage Internet Classifieds (http://epage.com), are free, unless you're a dealer. Some, like AutoNetwork (http://www.autonetwork.com), aren't-they'll give you three months for 20 bucks. And some, like 2BuySell (http://www.2buysell.com), will give you extra time if your car still hasn't sold."


The Virtual Flea Market (June 1995)

"A similar page, but without a Usenet gateway, is EPages (http://epage.com). Here you can browse to place classified ads by subject or geographic region."


 

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